Unit II: Electronic Payment Systems: Credit cards, debit cards, smart cards, e-credit accounts, e-money, Marketing on the web, marketing strategies, advertising on the web, customer service and support, introduction to m-commerce, case study: e-commerce in passenger air transport.
Unit III: E-Government, theoretical background of e-governance, issues in e-governance applications, evolution of e-governance, its scope and content, benefits and reasons for the introduction of e-governance, e-governance models- broadcasting, critical flow, comparative analysis, mobilization and lobbying, interactive services / G2C2G.
Unit IV: E-readiness, e-government readiness, E- Framework, step & issues, application of data warehousing and data mining in e-government, Case studies: NICNET-role of nation wide networking in egovernance, e-seva.
Unit V: E-Government systems security: Challenges and approach to e-government security, security concern in e-commerce, security for server computers, communication channel security, security for client computers.
Gary P. Schneider, “E-commerce”, Cengage Learning India.
C.S.R. Prabhu, “E-governence: concept and case study”, PHI Learning Private Limited.
V. Rajaraman, “Essentials of E-Commerce Technology”, PHI Learning Private Limited.
David Whiteley, “E-commerce study , technology and applications”, TMH.
J. Satyanarayan, “E-government: The science of the possible”, PHI Learning Private Limited.
P.T. Joseph, “E-Commerce An Indian Perspective”, PHI Learning Private Limited.
Hanson and Kalyanam, “E-Commerce and Web Marketing”, Cengage Learning India.